OKR Training: strategic alignment in practice with Scania
Scania Brasil, through its LKLI (Development and Innovation) division, is one of the main companies in the automotive sector in the country, recognized for excellence in innovation and strategic efficiency. The company stands out for its focus on sustainability and development of intelligent transport solutions.
We spoke with Scania's innovation team about implementing an OKR training program and how Evous supported the creation of personalized strategic content.
Client
Scania Brasil
Solutions used
Transformação
Segment
Website
scania.com.brCase highlights
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Objective
Create comprehensive OKR (Objectives and Key Results) training, covering from fundamental concepts to practical application within Scania. The focus was to enable the team to define clear strategic objectives, promote organizational alignment and ensure effective monitoring cycles.
Training Type
Internal Process Training — Strategic Goal Governance. Content aimed at internal training of Scania leaders and employees in OKR definition, monitoring and execution methods.
Challenge
Scania needed to transform complex OKR concepts into accessible and practical content, focusing on clarity, fluency and strategic application — all while maintaining production agility and collaborative validation.
Evous vs. Traditional Format Comparison
| Indicator | Evous | Traditional | Evous Gain |
|---|---|---|---|
| Total production time | 57 days | ~120 days | 50% faster |
| Execution time (prod. + adjustments) | 5 days | ~30 days | 80% time savings |
| Average client validation time | 7 days | ~45 days | 6x faster |
| People involved | 2 | 8 to 10 | 75% fewer people |
* Metrics based on Scania Brasil's real case, comparing the traditional content production process with the Evous solution.
Delivered Benefits
- 4 thematic and strategic videos
- 2 versions per video focusing on clarity and fluency
- Record-time production with only 2 people
- Significant reduction in client operational effort
- Democratization of strategic knowledge
Impacted Audience
Innovation, management, leadership and planning employees at Scania, involved in defining and executing strategies based on results-oriented goals.
Conclusion
Evous transformed the complexity of OKRs into a practical and accessible journey, allowing Scania to democratize strategic knowledge with speed, customization and impact. With proprietary technology and applied AI, the content gained a modern format and easy replication.
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